In August 2025, Naples’ real estate market is leaning in favor of buyers, with inventory up 45% year over year and 35% of listings seeing price cuts. This checklist reveals 7 signs of a motivated seller — from long days on market and multiple price reductions to vacant homes, seller incentives, and oversupplied neighborhoods. Learn how to identify these signals, focus on the right properties, and negotiate confidently to secure the best deal.

Naples, Florida, has long enjoyed a reputation as a luxury real estate haven, and in 2025, that status remains strong. Amid nationwide shifts in home financing trends and mortgage market slowdowns, Naples has emerged as a top metro for all-cash purchases. According to the latest data from Florida Realtors and the National Association of Realtors (NAR), over 75% of home sales in Naples during the first half of 2025 were completed in cash, nearly triple the national average of

Naples, Florida—often celebrated for its sunlit beaches, refined real estate, and Gulf Coast charm—faces a sobering new reality: climate resilience is essential. With hurricanes, rising sea levels, and increasing extreme precipitation, understanding flood zones, modern building codes, and evolving insurance structures has become critical. Today’s buyers—whether retirees, families, or investors—must integrate these factors into their decisions to safeguard their investments.

In 2025, Naples’ real estate market is experiencing a notable shift as homes linger longer on the market than in previous years. Driven by rising mortgage rates, increased inventory, and changing buyer behavior, this trend signals a transition toward a more balanced—and in some cases, buyer-favored—market. With active listings up nearly 47% year-over-year and average days on market surpassing 90, both buyers and sellers must adapt their strategies to succeed in today’s evolvi

Florida's foreclosure rates surged in 2025, now 2nd highest nationwide. Yet Collier County stands out as a stable market, bolstered by cash buyers, strong income levels, and low investor activity. This report breaks down statewide trends and explores why Naples and surrounding areas (Collier County) remain resilient amid growing financial pressure across the Sunshine State.

Drawing on detailed data from Florida Realtors, NABOR, Zillow, and local analyses, this article examines the factors driving Naples’ current market transition. It provides strategic insights for buyers, sellers, and investors to inform their future decisions.