How Ed DiMarco’s 1% Commission Transforms Naples Real Estate | 2025 Benefits
- Ed DiMarco
- 3 hours ago
- 5 min read
Naples, Florida, has long been considered one of the nation’s most desirable markets, but 2025 introduced a new level of opportunity for both buyers and sellers — thanks to Ed DiMarco’s 1% buyer and seller commission model. With rising buyer demand, shifting inventory levels, and renewed market confidence, this low-cost, full‑service model is helping locals keep more of their equity while improving affordability for incoming buyers.
Why Choosing a 1% Real Estate Commission in Naples Is a Game-Changer
The traditional 5%–6% real estate commission structure has dominated the industry for decades, often reducing a seller’s net proceeds and limiting buyer affordability. Ed DiMarco’s 1% full-service model challenges that outdated structure by giving clients professional representation at a fraction of the cost. This means sellers keep more of their home equity, and buyers save thousands compared to traditional fee systems — an essential advantage in today’s competitive Naples housing market.
The model includes essential services such as MLS exposure, negotiation support, marketing, showings, and contract management, making it an affordable upgrade rather than a discounted downgrade.
Naples Housing Market 2025: Latest Figures Driving Demand for Low Commission Models
Naples continues to show impressive market strength in late 2025. November 2025 data further confirms this momentum, with Naples posting a 14% month‑over‑month increase in closed sales, a 9% rise in new pending contracts, and an 11% increase in active inventory compared to October. Median prices in several neighborhoods also climbed by 3% to 5%, reflecting strong seasonal demand as the peak months approached. According to recent market performance, pending home sales in Naples surged by more than 56% year-over-year in October 2025, indicating a dramatic rise in buyer activity. Meanwhile, inventory levels have increased across several neighborhoods, giving buyers more choices and motivating sellers to pursue commission-efficient listing strategies.
Home prices in Naples have held steady, with many communities maintaining strong median values and showing faster movement in luxury and mid-priced homes. Days on market have shortened meaningfully compared to earlier months, suggesting that properties priced correctly — especially those listed with cost‑saving commissions — attract attention faster.
How Naples Home Sellers Benefit From the 1% Listing Commission Model
Sellers in Naples gain significant advantages when paying only 1% for full‑service listing representation. The most important benefit is the substantial increase in net proceeds, the final amount a seller keeps after commissions and closing costs. On a Naples property priced at $900,000, a traditional 3% listing commission costs $27,000, while Ed DiMarco’s 1% fee costs only $9,000 — immediately saving the seller $18,000.
These savings can be applied toward relocation expenses, new home purchases, renovations, or investment opportunities. Additionally, with lower commission pressure, sellers can price more competitively or use their savings strategically, increasing the likelihood of faster offers and higher‑quality buyer engagement.
Ed DiMarco’s model does not sacrifice professionalism for price. Sellers still receive premium marketing, photography, MLS exposure across Collier County, digital ads, negotiations, open houses, and full contract‑to‑close support. In a competitive market like Naples, this combination of service and affordability is unmatched.
How Naples Buyers Gain Major Advantages With a 1% Representation Fee
Homebuyers moving into or within Naples also benefit from the 1% buyer commission model. The reduced cost structure gives buyers stronger affordability and helps redirect savings into down payments, mortgage rate buy‑downs, inspections, renovations, or closing costs.
With pending sales surging and competition increasing in many Naples communities, buyers need strong negotiation support more than ever. A 1% representation fee delivers expert guidance without the heavy financial burden associated with traditional models, lowering entry barriers and empowering buyers to secure homes with confidence.
This transparent fee system also motivates improved collaboration between buyers and listing agents, helping buyers gain access to more inventory and act faster in tight‑supply neighborhoods.
Why the Naples Market as a Whole Benefits From the 1% Commission Model
Lower‑cost commission models contribute to a healthier local real estate ecosystem. More sellers are willing to list when fees are lower, increasing available inventory. Buyers benefit from improved affordability, further stimulating market activity. This creates a cycle of higher transaction volume and smoother mobility for families, retirees, and investors.
Additionally, Ed DiMarco’s model encourages transparency and modernization throughout the real estate industry. As homeowners increasingly choose commission‑efficient options, traditional brokerages must enhance services and adjust pricing strategies, raising standards for everyone.
Month‑to‑Month Mortgage Payment Comparison (2024–2025)
Below is an example of how monthly mortgage payments shifted year‑over‑year based on average 30‑year fixed mortgage rates and a loan amount of $600,000 — a standard figure for Naples buyers.
Month | Avg. Rate 2024 | Avg. Rate 2025 | Monthly Payment 2024 | Monthly Payment 2025 |
January | 6.60% | 6.10% | $3,835 | $3,646 |
March | 6.75% | 6.20% | $3,898 | $3,673 |
June | 7.00% | 6.35% | $4,012 | $3,741 |
September | 7.25% | 6.50% | $4,128 | $3,808 |
October | 7.40% | 6.65% | $4,199 | $3,876 |
November | 7.30% | 6.55% | $4,150 | $3,822 |
Even modest rate decreases reduce monthly payments significantly — and pairing these savings with Ed DiMarco’s 1% model creates a decisive affordability advantage for Naples buyers.
Final Thoughts: The 1% Advantage in Naples Real Estate
Ed DiMarco’s 1% buyer and seller commission model is reshaping how Naples residents buy and sell homes. By lowering transaction costs while maintaining premium service, this model increases equity retention for sellers, expands affordability for buyers, and promotes a more transparent, competitive, and consumer‑focused real estate environment.
Whether you are listing your Naples home or searching for your next one, the 1% model delivers benefits that traditional commissions cannot match.
Frequently Asked Questions (FAQs)
Why is a 1% commission better than traditional real estate fees?
A 1% commission allows both buyers and sellers to save thousands while still receiving full‑service representation. This model keeps more equity in sellers’ pockets and increases buyer affordability, especially important in high‑value markets like Naples.
Does the 1% model include full marketing and MLS exposure?
Yes. Ed DiMarco’s 1% model includes professional photography, MLS listing exposure, digital marketing, negotiations, showings, open houses, and contract management — without hidden fees or reduced service.
Is a low commission model less effective for luxury homes?
Not at all. In fact, luxury sellers gain the most financial benefit because higher home values translate into greater commission savings. Naples luxury property owners commonly save $20,000–$60,000 or more.
How does the 1% buyer representation fee work?
Buyers pay a straightforward 1% fee for representation, allowing them access to expert negotiation, property search assistance, local guidance, and contract protection — all at a fraction of the traditional cost.
Is now a good time to buy or sell in Naples?
Yes. With inventory rising and pending sales up over 56%, the Naples market is active and strengthening. Sellers benefit from demand, and buyers gain more choices and more favorable mortgage options than earlier in the year.
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Article By: Ed DiMarco, MS, MA
Ed DiMarco leverages his expertise in luxury real estate, investment strategy, and Florida’s evolving market trends to guide clients through the complex housing landscape of 2025. With dual graduate degrees in Business Management and Communications, he blends rigorous analysis with personalized insight to deliver exceptional results.